Growing pains: You’ve already got the website, email, and a few systems. But, none of your systems are talking to each other. Your staff are spending tons of time working on tedious tech tasks, when they should be using their work time on strategic projects.
Key considerations: Fixing systems so they can support your organization’s growth. Retention – keeping members satisfied. Onboarding new members. Finding key talking points. Reinforcing “who we are” and “what we do” with government, members and the public. Connection with complementary organizations.
What you need
- Tech tasks systemized. Joining, renewal, registration for events all need specific procedures that anyone on staff should be able to follow
- Standard messages to send to members who need crucial information on benefits, renewal, joining, advocacy
- Templates and toolkits to help members advance in their career/industry
- Social media campaigns bringing attention to the causes you are advocating for
Tech you need:
- Website maintenance
- Automation of email software and website
- New member onboarding
- Membership renewal management
- Social media management
- Management of member data: website, email, database
- Content development: email and website
- Member support