Executive Directors considering a website re-design

Every non profit director who has spent precious time, money and effort developing their website wonders:

How do we get our re-design done without tearing our hair out?

TAGb Consulting works with membership organizations to turn their websites into the “go to” resource for members.

As a website project manager, I work with organizations to develop websites that excite members, and motivate them to take massive action – whether that is to sign up for your newsletter, follow your social media, join your organization, donate funds, or become enthusiastic volunteers.

Ultimately, your website should be a place that inspires members, excites them, and becomes a place that they visit often. It should empower them to transform their lives, make them eager to connect with other members and demonstrate how they can make a difference.

The end goal? More satisfied members, more renewals, and a stronger association.

Dear Executive Director

Too many membership organizations find it difficult to articulate their value. When people stumble on your website, social media or email, they are only left with a vague sense of what you stand for. That makes it difficult for potential members to commit to joining your organization and makes current members question why they need to renew.
It comes down to this:

  • What do we want our organization to be known for?
  • What influence do we want our organization to have?
  • What actions do we want people to take, as a result of visiting our website?

And then:

  • How can we improve our website so these goals can be achieved?

What’s the cost of a bad website?